BUSI 2443 - Principles of Entrepreneurship

This course offers an introduction to entrepreneurship principles. It explores the role of the entrepreneur in society, significant factors in developing an entrepreneurial mindset, and ethical considerations in business practice and new venture creation. Key focus areas include discussions on developing a successful business pitch and fundamental considerations regarding marketing, financing, and business management principles. Students will gain an understanding of the entrepreneurial process, enabling them to craft a compelling business pitch that effectively supports venture creation. Class 3